CLR Roasters, LLC (YGYI) Inks $3.5 Million Dollars in Contracts as it Launches Green Coffee Distribution Business

San Diego, CA – May 21, 2014 – Youngevity International, Inc. (OTCQX: YGYI) (www.YGYI.com), a global direct marketer of nutritional and lifestyle products and also a vertically-integrated producer of gourmet coffees for the commercial, retail and direct sales channels, announced today that its wholly owned subsidiary, CLR Roasters, has procured several contracts for two types of coffees, totaling $3.5 million dollars in revenue for its newly launched green coffee distribution division.

The coffee is expected to begin shipping immediately from CLR Roasters recently acquired green coffee processing plant located in Nicaragua and continue through mid-July 2014 in 75 container loads of green coffee.

“This is a very nice way to the launch CLR Roasters green coffee sales and distribution division,” said Ernesto Aguila, President of CLR Roasters. “We are off to a fast start, in terms of revenue generation for this new venture and we anticipate our green coffee division to be a significant revenue driver as we expand our relationships in the growing green coffee market.”

Dave Briskie, Youngevity’s CFO and President of Commercial Development said, “Our recent strategic investments in the country of Nicaragua have positioned us as a significant and capable provider in this space. Our partnership with Alain Hernandez, Marisol Siles and the Siles Family Planation Group is beginning on very firm footing. We are proud of the strength of our coffee resources and relationships in Nicaragua and we are expecting a record year for our vertically-integrated coffee operation.

About Youngevity International Inc.

Youngevity International Inc., (OTCQX: YGYI) (www.YGYI.com) is a fast-growing, innovative, multi-dimensional company that offers a wide range of consumer products and services, primarily through person-to-person selling relationships that comprise a “network of networks.” The Company also is a vertically-integrated producer of the finest coffees for the commercial, retail and direct sales channels. The Company was formed after the merger of Youngevity Essential Life Sciences (www.youngevity.com) and Javalution Coffee Company in the summer of 2011. The company was formerly known as AL International, Inc. and changed its name to Youngevity International Inc. in July 2013.

About CLR Roasters

CLR Roasters (www.clrroasters.com) was established in 2001 and is a wholly-owned a subsidiary of Youngevity International. CLR Roasters produces coffees under its own boutique brands as well as manufactures a variety of private labels through various tiers of distribution. Industries served include grocery, retail, wholesalers, hospitality, cruise lines, wellness facilities, office coffee service, and convenience store distribution. It also produces a unique line of coffees with health benefits under the JavaFit® brand.

Safe Harbor Statement

This release includes forward-looking statements on our current expectations and projections about future events, including our continued growth. In some cases forward-looking statements can be identified by terminology such as “may,” “should,” “potential,” “continue,” “expects,” “anticipates,” “intends,” “plans,” “believes,” “estimates,” “encouraged” and similar expressions. The forward looking statements include statements regarding our expected future growth, international expansion and improved profit. These statements are based upon current beliefs, expectations and assumptions and are subject to a number of risks and uncertainties, many of which are difficult to predict such as our ability to continue our financial performance. The information in this release is provided only as of the date of this release, and we undertake no obligation to update any forward-looking statements contained in this release based on new information, future events, or otherwise, except as required by law.

Youngevity International, Inc. – Investor Relations
John Zervas
800-982-3189 X 6509

CLR Roasters

CLR Roasters

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